YEAR

2019

DELIVERABLES

Brand Strategy

Identity Development

Creative Direction

Brown Liquor Music

Brown Liquor Music seeks to create avenues and spaces where people can connect through skilled, relatable, and authentic storytelling.

YEAR

2019

DELIVERABLES

Brand Strategy

Identity Development

Creative Direction

Brown Liquor Music

Brown Liquor Music seeks to create avenues and spaces where people can connect through skilled, relatable, and authentic storytelling.

Authenticity is Key.

CHALLENGE

We were tasked with positioning Brown Liquor Music as an authentic storytelling brand by crafting their visual identity and brand voice.

APPROACH

We created a look and feel that would draw from Brown Liquor Music’s name and the warmth of the old American whiskey and bourbon aesthetic. We then created a suite of brand assets as a toolkit that could be used by their marketing team for a variety of communications.